Wednesday, 7 June 2017

Pureology Hydrate: Sulphate-Free Hair Fix


I've been meaning to tell you about Pureology for a while as the Hydrate range has made a real improvement to my hair in recent months. I noticed that the bottles were almost empty when photographing them earlier - and will most definitely be replenishing.

Unlike many products for dry, coloured hair, I find that Pureology Hydrate improves my hair's condition without weighing it down. If you've ever blow dried your hair after using a treatment mask, only to discover that it looks and feels lank and greasy, you'll be familiar with that sinking feeling. For me, this doesn't happen with Pureology. It leaves my hair softer, smoother and less poodle-like, minus the lank roots, which is always a bonus. Oh and it smells IN-credible. And did I mention it's sulphate-free?


Hydrate shampoo has a built in anti-fade complex that won't strip colour, lathers well and the tiniest bit goes a long way. Like literally half of what you'd normally use.


To be honest I have used the mask more than the Hydrate conditioner, so still have about a quarter of a bottle of this left, which is a little unfair as it works really well and smells of mint. Personally I'd much rather my hair smell of mint than say, flowers or traditional perfume-y scents, so this is a big bonus in my book. Unusually, I can use this right to my roots, which is great as that's where my halo of fuzz resides.


Pureology Hydra Whip moisture mask is the star of this trio... and if you only buy one thing, this should be it. Probably not the one for fine flyaway hair, but if you're coarse, coloured, curly or frizzy, this is fabulous. I do avoid roots when using this as it's so intense - and just comb through them with any excess once I've worked it through the rest of my hair. This hair mask only takes a few minutes to work and makes a distinct difference to the texture of my hair, leaving it much more manageable when styling.

Oddly I also find that these products leave my hair clean for longer and the shampoo and conditioner have been brilliant on my daughter's fine ringlety hair, to the extent that numerous people have commented on how much thicker and more healthy it looks.

There are other ranges and styling products in the Pureology range to target different hair types, available now at asos.com 

Products featured on Strawberry Blonde Beauty include press samples & purchases and some links are affiliate. See my full disclaimer here.
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