Pixi Beauty is a London based brand developed by a Swedish makeup artist, which aims to make fuss-free beauty accessible to all women. The makeup and skincare collection is all about achieving a glowy finish with pretty pops of colour. Pixi’s hero product is Glow Tonic Exfoliating Toner, which I’ve used for years, but the makeup line has been on my radar since discovering the tinted lip balm - and I’ve been trying out more of the line since. It includes some real gems, some of which have made their way into my regular routine.
“My aim is to achieve flawless, lustrous makeup to bring out the best in you. Women need a treat, so makeup should be skin beneficial, as natural as possible & multipurpose. If you look better, you feel better – it’s as simple as that.” Petra Strand, Pixi founder
Petra’s inspiration comes from busy real women like herself – ‘working women and mothers trying to look awake, fresh and pulled together in 5 minutes’. Don’t know about you, but as the mum of 2 young children, this is definitely something I can relate to! Yes, I’m beauty-product obsessed, but on a day-to-day basis, I often don’t have time to fuss around with my beauty routine. In fact to do so is an indulgence for me - and ironically, most often occurs when I’m not going anywhere or doing anything - as that’s when I have the time!
Here are a few of my favourite things from the Pixi range…
GLOW TONIC & GLOW MIST
I ordered my first bottle of Pixi Glow Tonic (and a lovely serum, which I’ve only just remembered about!) by phone from its Carnaby Street store, long before the product gained a cult following and became widely available online. It’s since been repackaged to look a lot more chic. Essentially a more gentle and effective method of exfoliating than a gritty scrub, I use this daily, immediately after cleansing. A 15 second swipe over my face, neck and décolletage with a cotton pad helps plump, decongest and remove dead skin cells for healthier looking skin. It’s alcohol free, non drying and contains 5% glycolic acid, aloe vera and ginseng. I only stop using this if I’m testing another product - and my skin always looks clearer and brighter when I return to it.
Glow Mist is PIxi’s latest skincare launch, a lovely fine facial spray with 13 natural oils, propolis, aloe vera and fruit extracts. I mostly use this for hydration - both pre-skincare and throughout the day - but it can also be used to add a dewy finish to makeup (or just bare skin). If you’re used to a water-only face mist, you should notice the additional benefits of using this.
Pixi Palette Bronzette is the brand’s newest release for Spring and includes blush, bronze, highlight and 4 sets of eye trios designed for use as liner, crease, lid and highlight colours. I do mix and match them as I love the khaki and olive tones on my lids or in a smoky eye. (NB These swatches were not intended for inclusion in this post - so apols that they’re a bit minimalist). Cheek colours include a pretty soft pink blush, which might be a bit light for deeper skins; a matte bronzer and flattering gold highlight, which is more shimmery than I’d normally go for, but somehow works. Some of the eye colours are more pigmented than others and I tend to use the liner colours wet, but most are buttery and blend beautifully - I’ve been really happy with the various looks I’ve done with them and find this palette particularly useful for daytime. NB most of the eye shadows are quite shimmery, but not glittery - and can be blended out to look quite sheer or built up over primer for a more metallic finish.
NATURAL BROW DUO | CORRECTION CONCENTRATE | FAIRY DUST
This Natural Brow Duo with Vitamins C, E and brow-strengthening panthenol, includes a hard waxy pencil and slightly tinted gel in a great colour match for me and very handy for on the go. Correction Concentrate in Brightening Peach is one of my favourites from the range to counteract the darkest of shadows quite dramatically. Creamy enough to blend yet with good lasting power, I only need the tiniest amount of this. If you follow me on Instagram you may have seen me rave about finding the perfect gold eye shadow in the form of Olive Gold Fairy Dust - you can see me wearing it here. This is a no-mess powder pigment, applied with the spongy tip of the wand for a gorgeous gilded effect.
LIPLIFT MAX | TINTED BALM
LipLift Max in Petal Ice is an almost clear glossy plumper that smoothes out lip lines and can be used under or over lipstick. I’m a big fan of the tinted lip balms with shea butter - this one is Ripe Raspberry - as they add proper colour as well as nourishing my lips.
I’ve only tried a couple of Pixi products that didn’t really work for me - the mascara (I need more va va voom) and Tinted Brilliance Balm in Lucent Glow (a bit frosty for my taste) - but everything else I’ve really enjoyed.
Swatches of my favourites from the colour products… the tones are all quite gentle and very skin flattering. I don’t feel overly made up with them on - this isn’t shouty, dramatic makeup - it’s pretty, feel-good makeup that’s quick and easy to apply. My top skincare pick will always be Pixi Glow Tonic and my makeup favourite is the new Palette Bronzette, which I know I’ll get loads of wear from this Spring/Summer.
The full product range is available at pixibeauty.co.uk
Have you tried anything by Pixi Beauty?